Company intelligence
50 Sport
The Sports Entertainment Agency
About 50 Sport
50 Sport is The Sports Entertainment Agency. We build and grow social communities, deliver entertainment-led creative campaigns, and drive sponsorship value; connecting fans, brands, and rights holders worldwide. Uniting sport, entertainment, and culture through industry-leading creativity, social media, strategy and performance for clients including Ferrari F1 Team, FIFA World Cup 2026, FIFA Club World Cup 2025, Prime Video Sport and Qatar Airways. With teams in the UK, US, Italy, France, Spain, Netherlands, Sweden, Germany, Turkey, Denmark, Brazil, Mexico, Canada, South Korea and China, we partner with brands and rights holders to harness sport as the world’s most powerful form of entertainment; extending reach and engaging global audiences.
Verified activity
Signals from 50 Sport
7 published signals
People
50 Sport welcomed Callum Dean as Video Editor, Sasha Kelly as Senior New Business & Marketing Executive, Shawna Wright as Social Media & Marketing Executive, and Scott O’Neill as Editorial Executive.
Reported by 50 Sport
Operations & Supply
50 Sport expanded into Mexico, Canada, and Brazil, including a 3-day summit in Canada for Prime Video Sport and 12 new full-time hires embedded in those markets.
Reported by 50 Sport
Presence & Recognition
50 Sport released Episode 6 of the vlog series, featuring a team working across 12 countries to show how social-first content is created and improved.
Reported by Nick Jackman
Presence & Recognition
50 Sport was officially finalists at The Sports Business Awards 2026, recognized across three categories for the Delivering Dreams campaign on behalf of DHL Express in their partnership with Manchester United.
Reported by 50 Sport
People
50 Sport is hiring four open roles for the Sports Entertainment Agency team, including a Senior Social Media Manager in Germany, a Business Director in the UK, a Junior Graphic Designer in the UK, and a Junior Video Editor in the UK.
Reported by 50 Sport
Products & Services
50 Sport created the launch film for Chelsea Football Club's new front-of-shirt partnership with Circle for the 2026/27 season.
Reported by 50 Sport
Products & Services
50 Sport created the launch film for Chelsea Football Club's new front-of-shirt partnership with Circle
Reported by Nick Jackman