Company intelligence
ADOTAT
ADOTAT is a leading online publication of the advertising, marketing and adtech industry.
About ADOTAT
Join us, the leading digital marketing publication where the dynamic world of marketing and advertising comes to life. Under the expert guidance of Pesach Lattin, a celebrated online advertising journalist with over 20 years of industry experience, our platform delves deep into the latest trends, strategies, and insights that shape marketing today. With a focus on everything significant in the advertising domain, we're committed to bringing you the most relevant and impactful content. Stay ahead in the industry with ADOTAT - where marketing expertise meets innovative reportin
Verified activity
Signals from ADOTAT
4 published signals
Presence & Recognition
ADOTAT announced the Season 10 premiere of The ADOTAT Show, featuring a CEO with 325 people under him calling the rebate economy borderline fraudulent on camera.
Reported by ADOTAT
Strategy & Corporate Development
ADOTAT reported that Xaxis was folded in, GroupM was renamed, and Brian Lesser founded Xaxis in 2011 and runs WPP Media.
Reported by Pesach Lattin
Research & Knowledge
ADOTAT ran three scenarios for where TTD was headed in January, including Monopoly, Mirage, or Meltdown.
Reported by Pesach Lattin
Research & Knowledge
ADOTAT flagged the pattern again in August when TTD quietly turned off the periodic table, the signature feature of what its own VP called 'a bold, fundamental reinvention,' and folded the walk-back into a release named Zuma.
Reported by Pesach Lattin