AllUnite

About AllUnite

AllUnite is a global adtech company enabling real-time audience measurement for out-of-home (OOH) media — building advertiser and agency trust in the channel, optimizing campaign performance and unlocking investment in OOH. Its platform combines sensor infrastructure, mobility data and AI-powered models to help advertisers and media owners measure, forecast and optimize campaigns with greater accuracy and transparency — across the environments where OOH lives: airports, shopping centres, stores, cinemas, railway stations and many more. OOH has long been the only major media channel without the measurement standards the rest of the mix takes for granted. Closing that gap is what earns the category the trust — and ultimately the budget — that its scale deserves. Founded in 2013 by serial entrepreneurs Esben Elmoe and Kasper Gevaldig and headquartered in Copenhagen, AllUnite operates in more than 40 countries, supporting the evolution of OOH into a more data-driven and measurable channel.