Boomer's Sportsbook

About Boomer's Sportsbook

Boomer’s Sportsbook is Nevada’s newest independent sportsbook, founded by Joe Asher, a leader in the sports betting industry. Inspired by his loyal dog, Boomer, the company embodies the trust and devotion that define true loyalty. Just as Boomer preferred staying close to home, Boomer’s is 100% Nevada-focused, offering a homegrown mindset that sets a new standard for value, authenticity and passion for sports. Unlike many operators tied to casino groups, Boomer’s is a true independent operator, answering only its customers. This independence allows Boomer’s to prioritize fair pricing, compelling offers, and a player-first mindset, values that resonate with every bettor. Legendary bookmaker Nick Bogdanovich brings decades of experience and sharp insight to guide Boomer’s pricing and risk strategies. His leadership and deep understanding of the market ensure that Boomer’s delivers a top-tier experience grounded in integrity and expertise. With a commitment to presence, Boomer’s will offer convenient brick-and-mortar locations across Nevada, ensuring that whether you’re in Las Vegas or Elko, you’ll always have a local, familiar place to bet with confidence. At Boomer’s, you’re not just another account number – you’re part of the pack.