Company intelligence
Capri Sun Group
The world’s leading kids beverage brand - Experience the taste of fun!
About Capri Sun Group
The Capri-Sun brand, owned by Capri Sun Group Holding AG in Switzerland, has been delighting taste buds since its launch in 1969. As a privately held company, Capri-Sun has grown to sell over 6 billion pouches in more than 100 countries every year, making it the #1 kids' drink and a trusted love brand in households around the world. With their diverse range of flavors and products, including low and no added sugar versions, Capri Sun continues to be the top choice for refreshment and fun for kids and families everywhere. Products are packaged in eco-friendly materials, among them our signature recyclable pouches, reflecting the company’s commitment to sustainability. We are guided by our five core values of integrity, simplicity, excellence, entrepreneurship, and solidarity. Our culture is open, inclusive, entrepreneurial, and fun with a strong focus on performance and business as well as personal growth opportunities. Working for Capri Sun means being empowered to make a real impact through collaborating with innovative, experienced, and diverse people from all backgrounds. In 2026, Capri Sun Group Holding was again acknowledged as "Best Managed Company" by Deloitte and as "Top Employer" by the Top Employer Institute.
Verified activity
Signals from Capri Sun Group
7 published signals
Products & Services
Capri Sun Group launched the new Capri-Sun +Electrolytes line with 4.2g of sugar per 100ml, developed specifically for young adults.
Reported by Capri Sun Group
Products & Services
Capri Sun Group launched the classic 200ml Orange, which contained nearly 12g of sugar per 100ml at the time of launch in 1969 and now contains 8g per 100ml.
Reported by Capri Sun Group
Presence & Recognition
Capri Sun Group completed the Grocery Aid Bike Ride from London to Amsterdam raising over £320k together.
Reported by Alistair Wharton
Presence & Recognition
Capri Sun Group will be exhibiting at the National Food-To-Go, Retail and Coffee Shop Event trade show both days.
Reported by Andrew Ford
People
Capri Sun Group is building a new go-direct business in Sweden.
Reported by Remco Hanegraaf
Presence & Recognition
Capri Sun Group supported GroceryAid in Harwich for the London to Amsterdam Cycle event.
Reported by Alice Flynn
Presence & Recognition
Capri Sun Group is attending the Bidfood UK shows at Newton Abbot racecourse for the Bidfood UK shows across September and October.
Reported by Andrew Ford