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The CMO Podcast with Jim Stengel
Join Jim Stengel, former CMO, and now entrepreneur as he sits down for intimate conversations with the most dynamic CMOs
About The CMO Podcast with Jim Stengel
Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.
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Signals from The CMO Podcast with Jim Stengel
5 published signals
Presence & Recognition
The CMO Podcast with Jim Stengel featured Mark Kirkham breaking down the PepsiCo launch of Pepsi Prebiotic Cola and what PepsiCo learned along the way.
Reported by The CMO Podcast with Jim Stengel
Presence & Recognition
The CMO Podcast with Jim Stengel recorded live at Cannes Lions with Chief Marketing Officer of PepsiCo Beverages U.S., Mark Kirkham, discussing leadership, innovation, and brand building.
Reported by The CMO Podcast with Jim Stengel
Presence & Recognition
The CMO Podcast with Jim Stengel featured Mark Kirkham, Chief Marketing Officer of PepsiCo, sharing his perspective on discoverability, the traditional agency-of-record model, and the Pepsi Prebiotic Cola launch.
Reported by Jim Stengel
Presence & Recognition
The CMO Podcast with Jim Stengel hosted a pop-up podcast series at the Havas Café at the Cannes Lions International Festival of Creativity featuring Yannick Bolloré and Jim Stengel discussing brand growth and the Science of Desire research.
Reported by The CMO Podcast with Jim Stengel
Presence & Recognition
The CMO Podcast with Jim Stengel hosted a final roundtable recording at the Havas Café at Cannes Lions exploring how technology, AI, and marketing can help people take greater ownership of their health.
Reported by The CMO Podcast with Jim Stengel