Company intelligence
Diageo
About Diageo
Diageo's official LinkedIn account. We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry. With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we're a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future. To maintain our position as leaders in the alcoholic beverage market, we always invest in the future and are mindful of the impact we have. Because just like the legends of our past, we're here to raise the bar – for people as well as the planet.
Verified activity
Signals from Diageo
21 published signals
Research & Knowledge
Diageo published an interactive map showing the breadth of its water replenishment projects around the world and the local impact they deliver.
Reported by Diageo
Operations & Supply
Diageo marked a major milestone by replenishing more water than abstracting for water stressed sites around the world.
Reported by Ewan Andrew
Products & Services
Diageo launched Tanqueray Aperitivo in Germany, Austria, and Switzerland this month.
Reported by Patricia Borges
Partnerships
Diageo partnered with eMenuNow to bring the Johnnie Walker Red Soul digital order-to-table experience to life.
Reported by Barnaby Nelson
Sales & Marketing
Diageo launched its out-of-home campaign 'LoVely' featuring a transformed harp letter 'V' and Guinness pints in authentic moments across Great Britain and Ireland.
Reported by Diageo
People
Diageo hired Grant Thomson as Senior Brand Manager - Malt Whiskies.
Reported by Grant Thomson
Presence & Recognition
Diageo represented customers at the Coupa Sourcing Optimisation Summit in Uppsala, Sweden.
Reported by Victoria Mutch
Technology & Infrastructure
Diageo reported that a manufacturing organisation experienced a six-month ERP-enabled production transformation where adoption stayed flat until a senior operations leader started using the new system visibly in meetings and reviews, resulting in adoption moving sharply within a month.
Reported by Bikash Mohanty
Legal & Regulatory
Diageo noted that in April 2025, the Steel Industry (Special Measures) Act was passed by Parliament to keep the UK's Scunthorpe blast furnace plant running and protect around 2,700 jobs.
Reported by Bikash Mohanty
People
Diageo expanded Tom Theakston's role to take on broader responsibility for Advocacy alongside the Luxury Commercial Sales team.
Reported by Tom Theakston
Presence & Recognition
Diageo saw Smirnoff Round Mine come to life with Tesco over the summer.
Reported by Jessica Lace
Presence & Recognition
Diageo announced that the Agricultural Science Association conference is on the way, opened by president Dale Crammond.
Reported by David Hagan
Presence & Recognition
Diageo is attending the next two weeks in Brazil to find people evaluating sourcing opportunities in China, developing products, or understanding the market.
Reported by Marcos Salla
Sales & Marketing
Diageo launched its latest OOH campaign, LoVely, using a deliberate and simple design built around the iconic Guinness harp.
Reported by Grainne Wafer
Strategy & Corporate Development
Diageo announced that Disney is choosing Josh D’Amaro, the leader of Disney Experiences, as CEO.
Reported by Will Harvey
Customers & Market
Diageo customer research found that nearly half of Brits planned to spend more on experiences, while 43% said they would rather spend money on experiences than material things.
Reported by Will Harvey
Customers & Market
Diageo ABBA Voyage welcomed more than 3.5 million visitors and generated over £2bn in UK turnover.
Reported by Will Harvey
People
Diageo appointed Michael Hancock as Head of Group Performance.
Reported by Michael Hancock
People
Diageo appointed Bruno Marion as Group FP&A and Performance Director
Reported by Bruno Marion
People
Diageo is looking for a new opportunity for Pieter Pauwels in the field of field sales management retail and OOH.
Reported by Pieter Pauwels
People
Diageo employee Jaison Llanos announced his last day of work.
Reported by Jaison Llanos