Fifty Financial Planning Ltd

About Fifty Financial Planning Ltd

Founded by Advising Principal and Director Elaine Clunie, the business is built on almost 20 years of experience and a belief that financial planning is about more than money. It is about providing clarity, confidence and peace of mind. Following almost two decades within St. James's Place Partner Practices, Fifty Financial Planning was created to offer a relationship-led approach, centred around understanding what matters most to clients and helping them build, protect and preserve wealth for future generations. We are particularly passionate about helping women feel more confident in managing their finances, while supporting clients at every stage of life. Based in Aberdeen and serving clients across Aberdeen, Aberdeenshire and beyond, we have long-established relationships in Stonehaven and work with clients throughout Scotland, including the Shetland Isles, Ayrshire and Edinburgh. Whether meeting face-to-face, by telephone or through digital channels, our focus is on building trusted, long-term relationships and helping clients achieve their financial goals. At Fifty Financial Planning, relationships come first. We take the time to listen and understand what matters most to our clients. Through holistic financial planning and ongoing support, we help clients navigate life's opportunities and challenges with confidence. The Partner/Partner Practice is an Appointed Representative of and represents only St. James’s Place Wealth Management plc (which is authorised and regulated by the Financial Conduct Authority). The ‘St. James’s Place Partnership’ and the titles ‘Partner’ and ‘Partner Practice’ are marketing terms used to describe St. James’s Place representatives. Email, fifty.financial@sjpp.co.uk for more information. SJP Approved 08/07/2026