Forbes Coaching

About Forbes Coaching

You’re delivering results. You’re working hard. But your career isn’t progressing in line with your potential. At senior level, performance alone is no longer enough. The people who move forward aren’t necessarily working harder. They understand where they’re going, how they need to position themselves, where they need greater influence and how to navigate the realities of a complex organisation. Hard work alone isn’t a career strategy. I help high-performing senior managers and directors in multinational organisations strategically position themselves for their next career move. My approach is built around the CAPE Framework™: Clarity: knowing what you want next and the career story that supports it. Acceleration: making deliberate moves that create momentum rather than simply waiting to be noticed. Presence: building the visibility, positioning and influence required at senior level. Endurance: sustaining your performance and judgement through the demands, politics and uncertainty of corporate life. I bring more than 20 years of experience across multinational organisations, including HR transformation, leadership development and organisational change, alongside my work as an executive coach. I’ve seen first-hand that highly capable people are often overlooked not because they lack ability, but because ability alone doesn’t determine career progression. That is the gap my work is designed to close. Start with your CAPE Career Score™ The free 4-minute assessment shows where you currently stand across Clarity, Acceleration, Presence and Endurance — and gives you a practical next step. → Take the CAPE Career Score™: https://careerscore.forbescoaching.com/