Frank Kelly Consultancy

About Frank Kelly Consultancy

I work with entertainment companies, cultural organisations, and global brands to design and deliver creative innovation strategies and experiential programmes that actually launch - not just look good in presentations. The challenge most organisations face isn't a lack of innovation. It's a lack of direction. In an experience economy where AI-generated content is infinite, platforms are fragmented, and attention has become a commodity, what sets organisations apart isn't how much technology they can deploy - it's whether they can guide innovation with intent. Direction, not novelty, is now the scarcest resource. How I Work: I'm frank with clients about what's working and what isn't. No corporate consultancy language. No decks designed to avoid difficult conversations. If something won't work, I say so early - when there's still time to change course. I don't drop in, write a strategy, and disappear. I work alongside your teams for a defined period - embedding across ideation, strategy, and delivery. Your teams have knowledge I don't. I bring pattern recognition from having seen similar challenges play out at scale. The real value comes from combining both, honestly. What This Looks Like: - Future-Shaping Strategy & Innovation Mindset - Experience & Audience Strategy - Innovation Partnership & Risk Reduction - Capability Building & Change Making The Outcome: More innovation - but better directed. Organisations gain clarity about why they're building what they're building, and what they're willing to stop doing to move forward. Teams get stronger working on real problems together, not hypothetical ones. In the experience economy, the organisations that succeed won't be the most inventive. They'll be the ones with the clarity, capability, and confidence to keep innovating long after the consultant is gone. Best outcomes come from frank conversations. Let's talk about what you're building!