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HUGO BOSS
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About HUGO BOSS
At HUGO BOSS, we firmly believe that the passion and dedication of our employees is the essence for the successful execution of our “CLAIM 5 TOUCHDOWN” growth strategy. A strong commitment to empowering people and teams is therefore firmly anchored in “CLAIM 5 TOUCHDOWN”. In this context, our HUGO BOSS values — entrepreneurial spirit, personal ownership, team mentality, simplicity & quality, and youthful spirit — play a key role. They form the guiding principle for day-to-day cooperation and are intended to foster a spirit of mutual trust. The aim is to create an environment that enables all employees to develop their individual talents and thus directly contribute to the success of “CLAIM 5 TOUCHDOWN”. On top of that, HUGO BOSS intends to continue positioning itself as one of the most attractive employers in the fashion industry. This, in turn, should enable us to attract the best talents in the sector.
Verified activity
Signals from HUGO BOSS
6 published signals
Sales & Marketing
HUGO BOSS launched a Fall/Winter campaign fronted by Aaron Pierre.
Reported by James Foster
Products & Services
HUGO BOSS launched its BOSS and HUGO Fall/Winter 2026 campaigns featuring unique tailoring expertise.
Reported by Daniel Grieder
Products & Services
HUGO BOSS unveils the next chapter of RedMeansGO for Fall/Winter 2026, featuring bold silhouettes inspired by the energy of the 90s.
Reported by HUGO BOSS
Presence & Recognition
HUGO BOSS welcomed Taylor Fritz to the BOSS Columbus Circle store for an exclusive Q&A and meet & greet in partnership with Taste of Tennis and Fly Fish Club.
Reported by Stephan Born
Products & Services
HUGO BOSS developed fabric concepts with textile partner Danmao including premium shirting and lightweight woven constructions.
Reported by Josef Haerle
Partnerships
HUGO BOSS expanded NovaPoly™ T2T beyond filament yarn into staple fibre formats suitable for spinning applications with collaboration with BHF Brand & FiberTech Co., Ltd.
Reported by Josef Haerle