Company intelligence
Insider One
About Insider One
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience, proven in fifteen industries and more than 30 countries for more than a decade, to help teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement. Trusted by 2,000+ customers, including some of the world’s most loved brands like Samsung, L’Oréal, Unilever, Allianz, ING Group, Toyota, Singapore Airlines, and GAP, to accelerate growth, build customer love, and become a market leader. Loved by customers, recognized by analysts, Insider One is the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need, including AI, Customer Data Management, Cross-Channel Journey Orchestration, and Personalization, offering brands unrivaled product excellence within a single consolidated platform. Accolades include: - Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025 - Leader in the Gartner Magic Quadrant for Personalization Engines, 2025 - #1 Customer Choice: 2025 Gartner Voice of the Customer for Personalization Engines - Leader in the Forrester Wave for Experience Optimization Platforms, Q4 2024 - The Gartner Customers’ Choice for Multichannel Marketing Hubs in 2025 - The #1 G2 Leader in 11 categories, including CDP, Personalization Engines, Mobile Marketing, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, eCommerce Search, and eCommerce Personalization, with a perfect 100/100 user satisfaction score.
Verified activity
Signals from Insider One
6 published signals
Products & Services
Insider One launched RCS messaging, including rich media, verified branded senders, and tappable buttons inside the text thread customers already have open.
Reported by Insider One
Products & Services
Insider One was built to support marketing technology for marketers, enabling them to build and adapt customer journeys, create audiences and segments, personalize experiences, test ideas quickly, react to customer behavior in real time, and move from idea to execution without weeks of dependency.
Reported by Anna Täschner
Presence & Recognition
Insider One is hosting a full day of keynotes, live product demonstrations, and workshops on 17 September for The Vitamin Shoppe teams building what comes next in retail and customer engagement.
Reported by Insider One
People
Insider One extended its leadership to 14 Grids, including Personalisation, Mobile Marketing, Ecommerce Search, Conversational Commerce, Personalisation Engines, Ecommerce Personalisation, CDP, WhatsApp and SMS Marketing, with 379 badges across 463 reports.
Reported by Tanya Carey
Presence & Recognition
Insider One introduced the AI Marketing Agents category as the first quarter of G2, ranking it as #1 on the AI Marketing Agents Grid, Enterprise Grid, Mid-Market Grid, and Usability and Relationship grids.
Reported by Tanya Carey
Presence & Recognition
Insider One is attending DMEXCO 2026 in Cologne on September 23 and 24.
Reported by Anna Täschner