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KPI Village
Fractional Programmatic Sales for the Sell Side
About KPI Village
KPI Village is fractional programmatic sales for the sell side. 80% of open-web programmatic display now runs through deals. Most publishers, curators, SSPs, and commerce media networks don't have anyone whose only job is packaging and selling that inventory to buyers. KPI Village fills that gap. We plug in fractionally and sell your inventory as deals (PMPs and Programmatic Guaranteed). We bring the buyer relationships, package the story, structure the deal, and close it. When it makes sense, we build an AI-powered sales layer that keeps the pipeline full between deals. Who we work with: - Publishers with strong audiences and no proactive deal-selling motion - Curators sitting on great supply and data - SSPs that need a partner to help publishers sell inventory as deals - Commerce media networks turning first-party data into ad revenue Founded in 2020 by Amit Grover, a 14-year programmatic veteran who has worked across demand-side platforms, supply-side platforms, and publisher revenue operations.
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