Lift Business Resources

About Lift Business Resources

Lift Business Resources began with a simple vision: to provide small business owners with high-quality, U.S.-based administrative support while offering meaningful employment to skilled professionals. Founded in 2020 by Katie Santoro as River City Virtual Assistants, the company quickly grew by providing reliable administrative services. In 2022, Meagan Martin joined as a key leader, bringing expertise in legal assistance and project management. Together, they expanded the team while maintaining their commitment to flexible, virtual employment. In 2024, the company rebranded as Lift Business Resources, reflecting its growth and broader range of services, from executive and legal support to marketing and operations consulting. Lift remains dedicated to supporting businesses and families through trust, partnership, and professional excellence. Our Core Values Drive Everything We Do: 1. Client Success First: We prioritize our clients’ success with proactive support, clear communication, and consistent service. 2. Skilled and Supported Team: Tailored training and mentorship ensure our team members are valuable assets to our clients. 3. Work-Life Balance: We foster growth without sacrificing balance, benefiting our team and clients.