Lucky Honey

About Lucky Honey

Lucky Honey is a New York-based fitness and lifestyle brand redefining the modern grip sock and studio-to-street experience. Founded in 2017, the brand combines fashion-forward design with performance functionality, offering elevated grip socks, activewear, and accessories designed for Pilates, barre, yoga, and everyday movement. Lucky Honey operates across direct-to-consumer, wholesale, and private-label channels, with products carried in thousands of fitness studios and retailers nationwide. The brand has collaborated with leading names including Free People Movement, Solidcore, American Eagle, and Revolve. Headquartered in Brooklyn, Lucky Honey’s flagship brings the full brand experience under one roof with retail, fitness classes, corporate offices, and fulfillment operations. At its core, Lucky Honey is built around the intersection of movement, fashion, and community.