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Maiten Panella Consulting - Business Psychology
Evolving executive capacity through the integration of Neuroscience, Vertical Development, and Purpose-Led Strategy.
About Maiten Panella Consulting - Business Psychology
We help leaders expand their mental architecture, so strategy replaces tactics as their default mode of thought. In an era of unprecedented volatility and complexity, that shift is what separates leaders who manage the moment from leaders who shape what comes next. Maiten Panella Consulting - Business Psychology exists to help executives and organisations navigate this shift. Founded by Maiten Panella, who brings more than 30 years of international experience as a Business Psychologist and Executive Coach, our firm bridges the gap between rigorous psychological science and high-impact business results. Maiten is an EMCC EIA Senior Practitioner and a Fellow Member of the Institute of Coaching, affiliated with McLean Hospital and Harvard Medical School. At the heart of our consultancy is the iVOS™ framework, a proprietary approach that integrates Vertical Leadership Development (VLD), systemic organisational design, and applied neuroscience. What We Deliver: * Executive Development: High-level coaching for leaders facing complex global challenges. * Systemic Team Coaching®: Aligning fragmented groups into high-performance systems that thrive under pressure. * Organisational Transformation: Data-driven programs—including the integration of Test MOTOR and StandOut Debrief—designed to foster agility and cultural maturity. * Psychology-Based Strategy: Applying principles from Gestalt therapy and cognitive neuroscience to solve intractable leadership dilemmas. Whom We Serve: Our firm is a trusted partner to multinational corporations. We work with executives, boards, and leadership teams ready for growth that comes from thinking differently and being more — not from doing more of the same. Beyond our consulting work, Maiten wrote her first book Desarrollo Vertical del Liderazgo, ell método iVOS™, forthcoming with ESIC Editorial. In January 2027, we're launching The Academy, a certification programme bringing iVOS™ to coaches, mentors, and L&D professionals.
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