Company intelligence
MOOYAH Burgers Fries and Shakes
The best cheeseburger you've ever put in your mouth. Hand-cut fries & real ice cream shakes. In a word: ridiculicious.
About MOOYAH Burgers Fries and Shakes
MOOYAH Burgers, Fries & Shakes is a fast-casual burger chain that was founded in 2007 in Plano, Texas. The brand focuses on made-to-order burgers, hand-cut fries, and real ice cream shakes, with an emphasis on fresh ingredients and customizable menu options. What Makes MOOYAH Different? Never-frozen Certified Angus Beef® burgers Hand-cut fries made from Idaho potatoes Hand-spun real ice cream shakes Extensive burger customization with a variety of buns, cheeses, sauces, and toppings Alternative protein options including turkey burgers, veggie burgers, and lifestyle-friendly choices for guests seeking keto, paleo, or vegetarian options. Signature Menu Items: Some of MOOYAH's most popular menu items include: The MDC (MOOYAH Double Cheeseburger) MOOYAH Cheeseburger Bacon Cheeseburger Mushroom Swiss Burger Cheddar Bacon BBQ Burger Hand-cut fries Premium shakes and limited-time seasonal offerings Growth and Franchise Model: MOOYAH began franchising in 2007 and has grown into a predominantly franchise-operated system with restaurants across the United States. MOOYAH continues to add new locations while focusing on operational simplicity, guest experience, and franchisee support. Brand Culture: The brand positions itself as "serious about food, seriously fun," combining high-quality ingredients with a family-friendly, energetic atmosphere. MOOYAH emphasizes local ownership, community involvement, and creating a positive environment for both guests and team members. Headquarters: MOOYAH is headquartered in Plano and remains one of the notable fast-casual brands to emerge from Texas.
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