Company intelligence
Novatiq
Privacy-first ID solutions | Empowering telcos, brands and publishers to reach audiences safely and at scale
About Novatiq
Novatiq is a leading martech identity solution platform empowering publishers, brands and telcos to reach their audiences at scale and provide better customer experiences – all while prioritising privacy. Using patented, privacy-first technology, we enable the creation of IDs based on pseudonymised first-party data, including fully consented customer intelligence from telco operators. This unique approach lets us identify and validate users cross-domain and cross-device, engaging what would otherwise be ‘ghost’ users. Global companies across financial services, automotive, healthcare, media and entertainment trust us to help them join the dots, get a 360-degree view of audiences, enrich inventory, improve campaign performance, and enable a new generation of personalised digital services. Novatiq was founded in 2019. The company has multiple patents, is ISO 27001 certified and rigorously compliant with global privacy standards. Novatiq is based in the UK with operations around the world, and is poised for exponential growth with a rapidly expanding client base.
Verified activity
Signals from Novatiq
2 published signals
Research & Knowledge
Novatiq published a Spotlight article covering the findings of The Media Leader UK regarding digital publisher revenues and AI scraping bot targeting.
Reported by Novatiq
Research & Knowledge
Novatiq published a Spotlight article covering the three stories of AI bot consumption, regulator compliance, and adtech investment in the publishing space.
Reported by Tanya Field