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PAQ Anyway
Strategy brand & leadership that actually works. Built on real experience, applied across advisory, coaching, and comms.
About PAQ Anyway
PAQ Anyway is a Copenhagen-based consultancy built on real experience, not theory, not trends. We work with startups, scale-ups, and enterprise organisations that need sharp marketing leadership, strategic clarity, and the kind of communication that actually lands. Our work spans Fractional CMO, Interim CMO, keynote speaking and workshops, executive coaching, communication coaching, and executive visibility. Behind PAQ Anyway are two co-founders: Laurence Paquette, a former VP of Marketing at Vestas with 15 years of global brand and strategy experience, and Filippa Rosenquist, a media and communications specialist who handles the creative production, content systems, and operations that make it all run. We don't do retainers for retainers' sake. Every engagement is built around specific outcomes, whether that's embedding as a senior marketing leader, helping an executive find their voice, or building the kind of visibility that opens doors. Copenhagen-based. Working worldwide.
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