Right Formula

About Right Formula

Right Formula is an award-winning global sports marketing agency that handles all aspects of sports sponsorship to ensure that chosen partnerships deliver against their desired objectives. The agency was founded in 2009 on the principal of being indispensable to our clients by employing some of the best industry talent. Right Formula comprises over eighty team members across commercial, consumer activation, events, hospitality, digital, content, internal engagement, communications and strategy, with a variety of brand clients including Aggreko, Bang & Olufsen, Casio, Cato Networks, ExxonMobil, Genesis, Hantec Markets, Hilton Hotels, Loch Lomond Whiskies, NEFT Vodka, NTT Data, Oracle, Pirelli, Qatar Airways, SAP, THG and Vodafone.