Company intelligence
Scrappy ABM
Repeatable, revenue-driving ABM programs without the $200k tech stack
About Scrappy ABM
If you need to build an ABM program that delivers revenue—but everything you've run across comes with an additional $200K in tech to get started... We feel your pain. What if we told you it's possible to trade that six figures of software spend for a repeatable, revenue-driving ABM program in just six months? Meet Scrappy ABM. Founded by Mason Cosby, we deliver a no-nonsense approach that aligns teams with practical, account-based plays that deliver revenue. Wondering what working together looks like? We offer three different approaches so that no matter your budget or maturity, we can help you take the next step toward sustainable growth. 1. Activation Plays 2. ABM Pilot Programs 3. Account-Based Podcasts Curious if our approach gets results? (we thought you might ask...) 1. Check out these case studies → https://scrappyabm.com/case-studies 2. Listen to our podcast → https://listen.casted.us/public/210/Scrappy-ABM-623cc20d 3. Let's chat → https://scrappyabm.com/contact
Verified activity
Signals from Scrappy ABM
5 published signals
Research & Knowledge
Scrappy ABM ran AI persona agents against real marketing A/B tests, with synthetic buyers picking the winning launch decision 41% of the time.
Reported by Trevor Grimes
Research & Knowledge
Scrappy ABM ran a 50/50 test on recommendation models and saw a 7.2% lift in long-term value.
Reported by Trevor Grimes
Products & Services
Scrappy ABM is planning its next season, new content, new trainings, live events, and before building any of it, it wants to hear from users about how they like to learn, what topics they're on, and what stage of ABM they're in.
Reported by Scrappy ABM
Research & Knowledge
Scrappy ABM is planning the next season of Scrappy ABM by putting all of its content, trainings, live events, and existing ABM program features into a short survey for feedback.
Reported by Mason Cosby
Products & Services
Scrappy ABM built services pages, proof, and a free ABM program planning template.
Reported by Mason Cosby