Company intelligence
The Brainy Business
Using behavioral economics to help organizations be more brain-friendly, so customers buy and employees buy-in.
About The Brainy Business
At The Brainy Business, we empower individuals and organizations to be more thoughtful, productive, and influential by harnessing the power of behavioral economics. Since our founding in 2018, we've been dedicated to translating complex behavioral science principles into practical strategies that drive real-world results. Our Offerings: • Keynote Speaking: Engaging presentations that unlock the human side of business, helping audiences understand and apply behavioral insights effectively. • Trainings & Courses: Interactive sessions designed to improve productivity, enhance employee engagement, elevate customer experiences, and boost sales by applying behavioral economics principles. • Consulting Services: Tailored solutions that address unique organizational challenges, leveraging behavioral science to develop strategies that resonate with both customers and employees. Our clients range from Fortune 500 companies to innovative startups, all seeking to understand the psychology behind decision-making to foster growth and success. We've had the privilege of working with esteemed organizations such as Google, Walmart, Procter & Gamble, Mars, and many others. At the heart of our approach is the belief that when businesses are more brain-friendly—aligning their strategies with how people naturally think and behave—customers are more likely to buy, and employees more willing to buy-in. By fostering thoughtful leadership and encouraging teams to ask better questions and solve the right problems, we inspire organizations to thrive in today's dynamic market landscape. Let's unlock what's possible for your team together.
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Signals from The Brainy Business
4 published signals
Presence & Recognition
The Brainy Business announced that Fall classes for the Applied Behavioral Economics Certificate via Texas A&M University Human Behavior Laboratory open on Saturday, September 12th.
Reported by Melina Palmer
Products & Services
The Brainy Business published a 10-week fully virtual course titled Pricing Strategy and Product Development designed for working professionals to price better, develop more compelling products, and confidently sell more.
Reported by Melina Palmer
Presence & Recognition
The Brainy Business podcast featured Dr. Gleb Tsipursky discussing AI implementation and team archetypes.
Reported by Melina Palmer
Products & Services
The Brainy Business offers a 10-week, fully online course in Foundations of Behavioral Economics designed for working professionals, part of the Certificate in Applied Behavioral Economics through Texas A&M University's Human Behavior Laboratory.
Reported by Melina Palmer