the future of agency LLC

About the future of agency LLC

the future of agency is a full-service book marketing and publicity agency and publishing consultancy helping authors and publishers build audiences, launch books, and drive long-term sales. Founded by Big 5 publishing veteran Andrea DeWerd, we specialize in book marketing for traditionally published, independently published, and hybrid authors. We work with authors and publishing partners across Big 5 and midsize publishing houses, small presses, and independent publishing. Our team has led campaigns that have contributed to multiple New York Times and USA Today bestsellers. We believe there is a reader for every book—and that no two books, authors, or campaigns should be marketed the same way. Every campaign starts with audience insights and is built from scratch around the strategies most likely to reach the right readers and convert attention into book sales. Our bespoke campaigns combine deep publishing expertise, research, creativity, and data with hands-on execution across book marketing, publicity, digital strategy, author platforms, events, and publishing consulting. Our approach is collaborative, transparent, and highly communicative. Clients know what we’re doing, when, and why. We act as an extension of authors’ and publishing teams, bringing a fully integrated team and clear big-picture strategy to every campaign—without silos, templates, or one-size-fits-all plans. From pre-publication planning through launch, second-wave, and long-tail marketing, we help authors and publishers make smart, sustainable decisions that increase discoverability, strengthen author platforms, and sell more books. Request a consultation at https://www.thefutureofagency.com/requestaconsultation.