The McKnight Element

About The McKnight Element

Growth, down to a science. The McKnight Element is a marketing and business strategy consultancy led by Elaine McKnight, a bilingual (English/Spanish) Fractional CMO with over a decade of experience in data-driven marketing, multicultural strategy, and business growth consulting. Through our Across Cultures offering, we bring deep multicultural marketing expertise to help organizations connect authentically with diverse audiences. From marketing strategy consulting and marketing analytics to nonprofit marketing strategy, business growth strategy, and culturally attuned campaigns, we help leaders see the bigger picture, identify the smartest next moves, and execute with precision. Our approach blends creativity, data, and cultural insight to create strategies that not only perform, but resonate to help organizations connect authentically with their audiences and achieve meaningful impact. Specialties: - Fractional CMO services - Marketing strategy for startups, small and medium-sized businesses (SMBs), and nonprofits Growth marketing consultant services - Multicultural marketing and bilingual strategy - Data-driven marketing & performance analytics 📍 Based in Tacoma, WA