The Swayze Group

About The Swayze Group

I help the "little guy"—local + small services-based businesses <$3M/year —who want highly expert help at a fraction of the fee they'd pay elsewhere. Not because they're cheap, but because they know that every penny of investment has to count. I grow my clients past their existing ceiling and to the next stage of business success through hands-on implementation in the following areas: ✅ Their website, taking them from dependency-creating platforms like Squarespace or Wix, to running on dynamic and extensible platforms they own like WordPress ✅ Their CRM, moving them from not having anything to affordable and often self-hosted alternatives (FluentCRM, for example) ✅ Their messaging and positioning, helping them align what they do with what their ideal clients need to see and hear from them in their marketing ✅ Their sales motion, helping them to leverage local marketing (like presentations or direct mail) and authority marketing (books, webinars, courses) to get faster, easier, and more profitable sales ✅ Their technology, helping them to find more affordable and scalable solutions to their needs (e.g., switching from Google Workspace to Nextcloud) ✅ Their bookkeeping, helping them feel more comfortable with their finances, build a business case to get funding, and give them one place to go for their business operations as they scale up from $10k/mo->$300k/mo PLUS ensuring that they NEVER feel alone in growing their business, because someone always has their back. :) Learn more: LynnSwayze.com (d/b/a Swayze Marketing Services, LLC)