TikTok

Customers & Market

TikTok Shop is now the fastest-growing commercial platform in the world with presence in 20 countries.

Reported by Samar Husain

Presence & Recognition

TikTok employee Camila Alves de B. participated in a Q&A session covering TikTok's beauty marketing, social commerce, and digital marketing strategies.

Reported by Camila Alves de B.

Presence & Recognition

TikTok hosted Community Fest in Estepona bringing creators and agencies from across markets together for a global celebration.

Reported by Sheng Huang

Products & Services

TikTok produces the realest AI micro-dramas on the planet.

Reported by Olumide Gbenro

Partnerships

TikTok is launching the upcoming short drama series, Married to the Secret Jamaican Billionaire, coming soon to TikTok and other distribution partners.

Reported by Olumide Gbenro

Presence & Recognition

TikTok is returning to TIFF this year with 30 FilmTok creators, a special conversation with Trash Mountain stars Caleb Hearon and Zooey Deschanel, and post-screening Q&As throughout the festival.

Reported by Jeremy Clayton

People

TikTok is hiring a B2B marketer with experience in media, tech, or advertising for an in-office role in Culver City.

Reported by Triana Z.

People

TikTok is hiring a System Modeling / AI Accelerator Engineer for PICO in San Jose, California.

Reported by Neha Mehrotra

Products & Services

TikTok is beginning to create a new cartoon series after one too many months of development.

Reported by Cedrik Lorenzen

People

TikTok is laying off 15% of its workforce in the largest scale layoffs ever seen.

Reported by Alicia Plotz

Presence & Recognition

TikTok employees are proud of the team working to connect with campuses and bring Employee Medical Clinic resources directly to employees.

Reported by Emily Sullivan, RN, BSN, RCS, RVS

Research & Knowledge

TikTok published new research from Kantar and TikTok showing that 89% of consumers respond positively to high impact ad formats on first exposure.

Reported by Dina Liu

Partnerships

TikTok celebrated Martin C., Rollo Goldstaub, and Dennis Papirowski for another incredible partnership.

Reported by Dan Page

Presence & Recognition

TikTok announced that Unbound is officially less than 30 days away.

Reported by Ennis W.

Products & Services

TikTok rolled out four new features: Voice Comments, Comment Polls, Photo Comment Carousels, and Live Photo Comments.

Reported by Dorian R.

Customers & Market

TikTok achieved a huge milestone for TikTok Shop and the beauty industry

Reported by Nicola Rix

Research & Knowledge

TikTok reported that the share of consumers using social for local search has gone up over three years from 17% to 55%

Reported by Ben Barney

Research & Knowledge

TikTok reported that only 19% of consumers act right away on local info provided by AI, with 81% double checking other sources like reviews, search, or social.

Reported by Ben Barney

Products & Services

TikTok reported that lead generation for local businesses via Social Discovery is real

Reported by Ben Barney

People

TikTok employee Pedro Molina joined the Global Business Solutions organization to lead agency strategy and acquisition across the U.S., Canada, and LATAM.

Reported by Pedro Molina

Partnerships

TikTok welcomed LG Electronics to TikTok Shop UK as part of a partnership to connect its product portfolio with consumers in the UK.

Reported by Tiam S.

People

TikTok is hiring a new teammate for the Global Integrated Marketing Communications team specializing in comms planning to work in NYC with in-office collaboration on a 5-day a week basis.

Reported by Gabby Gonzalez Leung

Presence & Recognition

TikTok announced that David Burdette will be presenting at the TikTok Ads Right Now event on Thursday, September 10th, hosted by Social Collective.

Reported by David Burdette

Presence & Recognition

TikTok is hosting a TikTok Creator & Brand Mixer event in Beverly Hills on September 1st, 5pm to 9pm.

Reported by Arturo Arevalo