Company intelligence
Upwave
Upwave | The Brand Outcomes Measurement Platform
About Upwave
Upwave is the Brand Outcomes Measurement Platform. We are the only company entirely focused on measuring and optimizing the Brand Outcomes driven by advertising. Brand campaign measurement is our only line of business (not a side hustle), and we have measured over one trillion ad impressions for 1,000+ advertisers. Upwave brings science to top-of-funnel–measuring Brand Lift, validating Brand Reach, and surfacing Brand Optimization opportunities in one, dynamic platform. With cross-channel brand measurement for CTV, Digital, Social, Linear, Addressable, Retail Media, Streaming Audio and more, Upwave maximizes the effectiveness of brand spend. Our customers are Fortune 500 brands, the largest global advertising agencies, and media publishers and platforms across the media landscape. We are backed by leading investors (Y Combinator, Uncork Capital, Bloomberg Beta, PivotNorth, Ridge Ventures, Conductive Ventures, leading MarTech founders).
Verified activity
Signals from Upwave
6 published signals
Presence & Recognition
Upwave hosted a panel featuring experts from the leading networks including Jon Stewart moderating the FAST Forward: The Evolution of Free Ad-Supported Streaming TV conversation.
Reported by Upwave
Presence & Recognition
Upwave team traveled to Half Moon Bay last week for collaboration, conversations, and friendly competition.
Reported by Upwave
People
Upwave has open roles available for people to join.
Reported by Emily Mangel
Presence & Recognition
Upwave has been named a finalist for the 2026 AdExchanger Awards in the AI Innovators category
Reported by Upwave
Presence & Recognition
Upwave is hosting a live Zoom event titled Masters of Brand Measurement | FAST Forward: The Evolution of Free Ad-Supported Streaming TV, moderated by Jon Stewart and panelists Anna Miller, Justin Fromm, and Mike Gammone.
Reported by Upwave
Presence & Recognition
Upwave CEO Chris Kelly chatted with Adam Mendler to share lessons from his journey building Upwave
Reported by Upwave