1UP participated in Gamescom Cologne 2026 with a booth and partners.

Founded in 2019, 1UP specializes in gaming accessories and collectibles in the pop culture market. With a team of 17 experts covering distribution, retail, online sales, and marketing across Europe, we are the trusted importer and representative for brands in the European multimedia market. Key Points: - Established in 2019, focusing on gaming accessories and collectibles. - Team of 17 experts covering distribution, retail, online sales, and marketing across Europe. - Trusted importer and representative for brands in the European multimedia market for over 20 years. Our mission is to be the preferred partner for brands in Europe, offering comprehensive support for successful market entry. Since 2022, our presence has rapidly expanded, providing a wide product range and unlocking numerous distribution channels. At 1UP, building strong client relationships and meeting evolving consumer expectations are our top priorities. We take pride in representing the brands we import and look forward to collaborating with you.