24i published a Knowledge Base guide comparing OTT personalization approaches including rules-based recommendations, behavioral and content-based personalization, collaborative filtering, AI-powered recommendations, editorial curation, and hybrid models.
Published
Signal category
Research & Knowledge
Quote
“In our latest Knowledge Base guide, we compare the different approaches to OTT personalization”
— 24i team
Company
24i
Streaming That Clicks: flexible, data-driven video streaming tools to scale your service and audience.
- Industry
- Technology, Information and Internet
- Location
- Amsterdam, NL
- Company size
- 61 employees
24i creates irresistible video experiences that simply wow viewers to keep our customers ahead of the streaming curve. Our modular software solutions and services maximize flexibility and time to market—from a fully cloud-based platform for VOD, FAST and live TV, to a complete TV-as-a-Service solution. We help OTT services, broadcasters and pay TV operators to launch differentiated video streaming services, operate efficiently and grow their brands and revenue. Our flexible streaming platform brings video services to life with highly configurable apps available for smart TVs and leading streaming devices, as well as set-top boxes, mobiles, and web browsers. Our customers include telecoms companies like KPN, Telenor Sweden, Vodafone Iceland and Entel, broadcasters such as UK TV, KAN and NPO, and OTT service providers including BroadwayHD, Pure Flix and MGM+. Founded in 2009, 24i is an Aferian plc (AIM: AFRN) group company headquartered in Amsterdam, with offices in cities like Brno, Copenhagen, Helsinki, Madrid and Bath. For more information, please visit www.24i.com
Founded 2009