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Research & KnowledgeEvent: September 1, 2026

Adfactors PR published a case study about reframing a conversation about cameras into a conversation about memories.

Published

Signal category

Research & Knowledge

Quote

This case study is about the power of reframing and how a conversation about cameras became a conversation about memories.

Adfactors PR team

Company

Adfactors PR

28 years of service to India Inc.

Industry
Public Relations and Communications Services
Location
Mumbai, IN
Company size
1,982 employees

Adfactors PR, founded in 1997, is India's largest Public Relations firm. A multi-specialist, full-service firm, we serve clients in over 25 industries across 40 cities in India. The clients include some of the largest corporations, conglomerates, financial institutions and trade bodies, as well as a host of bright, young start-ups and unicorns. We have a track-record of successfully delivering on complex and challenging PR briefs – often characterised by high stakes, urgency and a sense of uncertainty about the potential outcomes. In 2020, PRovoke Media named Adfactors PR as one of the three PR Agency of the Decade in Asia-Pac and one of the seven Agency of the Decade globally. Adfactors PR is a member of PROI Worldwide, the largest global partnership of independent public relations firms.

Founded 1997

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