AdImpact reports that in 2024, 57% of political ad spending occurred after Labor Day.
Published
Signal category
Research & Knowledge
Quote
“In 2024, 57% of political ad spending occurred after Labor Day.”
— AdImpact team
Company
AdImpact
Smarter Ad Intelligence for the Future of TV & Consumer Behavior — CTV & Linear Across 210 US Markets
- Industry
- Advertising Services
- Location
- Alexandria, US
- Company size
- 57 employees
Smarter ad intelligence, built for what’s next. AdImpact helps advertisers, agencies, and platforms decode consumer behavior and media trends across CTV and linear — with comprehensive coverage spanning all 210 US markets. We track 1B+ daily ad airings, analyze 90,000+ advertisers, and capture 1.8M+ unique creatives — including hyperlocal insights across 41,000 zip codes. Whether you’re planning, optimizing, or analyzing — AdImpact delivers the insights you need to move forward with confidence.
Founded 2017