Presence & RecognitionEvent: September 4, 2026
Amazon held its second Amazon Japan Upfront event in Tokyo, featuring the expanding Prime Video slate, interactive and AI-powered ad innovation, and the full funnel impact for brands.
Published
Signal category
Presence & Recognition
Quote
“Back in Tokyo for our second Amazon Japan Upfront — and this year’s room was even bigger than last year’s.”
— Jeremy Helfand|Amazon team
Company
- Industry
- Software Development
- Company size
- 767,351 employees