Apptopia Inc. tracks a much larger panel than it can reliably report on, because only a subset meet its retention thresholds.
Published
Signal category
Research & Knowledge
Quote
“Internally, we track a much larger panel than we can reliably report on, because only a subset meet our retention thresholds.”
— Jonathan Kay|Apptopia Inc. team
Company
Apptopia Inc.
Outsmart your competition.
- Industry
- Technology, Information and Internet
- Location
- Boston, US
- Company size
- 69 employees
Proud to be recognized by Forbes as one of America's Best Startup Employers of 2021! Apptopia is the leader in real-time competitive intelligence. Brands and financial firms use our platform to generate insights across mobile apps and connected devices. Powered by machine learning technology, we collect and analyze billions of complex data points to surface critical business signals. Leading brands including Visa, Target, and Microsoft rely on Apptopia to better understand consumer behavior and intent across app-based devices to gain a competitive advantage. Financial analysts access our data analytics via the Bloomberg Terminal to generate revenue estimates, monitor consumer engagement across devices, and gain insight into competitive positioning.
Founded 2011