ARA - Automotive Remarketing Alliance hosted a Summer Roundtable 2026 featuring insights and problem-solving from Mark Coleman in the issue of Remarketer's Edge titled 'Insights & Intelligence for Modern Remarketers'

At ARA, we are dedicated to enhancing the competitiveness of our members in the remarketing industry. We provide valuable knowledge to help make informed business decisions, industry-recognized credentials to establish credibility, and networking opportunities to foster revenue growth. The Objectives of the Alliance Are: • To facilitate standardization of processes within the wholesale remarketing industry. • To provide a medium through which joint initiatives among Alliance members may be facilitated. • To develop performance benchmarking for the membership. • To create a forum where remarketers manage their agenda of important industry topics. • To provide a mechanism for the sharing of ideas, knowledge, and best practices. • To encourage and support member adherence to the IARA Code of Ethics. • To share information on legislative and regulatory issues impacting the remarketing industry. • To provide a lobbying body to address legislative issues. • To provide a process of continuing education focused on the support of best practices in the remarketing industry with the stated goal of maximizing portfolio performance.