Baldwin& employee Renée Tufillaro published a newsletter on her own profile and shared it on the agency account she also runs.

Baldwin& is a big-brained, small-ego’d brand-first creative agency, based in Raleigh, NC. We’re bonafide experts of brand development, campaign and content creation, and creative media solutions, but more importantly, we’re certified in the science of BrandBehaviorism™. Basically, that’s a fancy way of saying: we help brands uncover who they really, truly are and then help them behave accordingly, so they can attract the people who really, truly love what they're doing. But let’s cut the corporate fluff. We’re also a hell of a time.