Basis combines contextual podcast intelligence from Barometer with its platform to help advertisers scale audio investments with greater control, transparency, and confidence.
Published
Signal category
Products & Services
Quote
“By combining contextual podcast intelligence from Barometer with the Basis platform, we're helping advertisers scale audio investments with greater control, transparency, and confidence.”
— April Weeks|Basis team
Company
- Industry
- Technology, Information and Media
- Location
- Chicago, US
- Company size
- 1,513 employees
Basis is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.