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Research & KnowledgeEvent: September 2, 2026

BCG X published a global consumer study showing that 13% of consumers buy whatever AI tools recommend.

Published

Signal category

Research & Knowledge

Quote

13% of consumers buy whatever AI tools recommend

Nicolas de Bellefonds|BCG X team

Company

BCG X

BCG’s tech build and design unit. We build tomorrow. #BCGX

Industry
Technology, Information and Internet
Location
Boston, US
Company size
2,075 employees

BCG X is the tech build & design unit of BCG. Turbocharging BCG’s deep industry and functional expertise, BCG X brings together advanced tech knowledge and ambitious entrepreneurship to help organizations enable innovation at scale. With nearly 3,000 technologists, scientists, programmers, engineers, and human-centered designers located across 80+ cities, BCG X builds and designs platforms and software to address the world’s most important challenges and opportunities. Teaming across our practices, and in close collaboration with our clients, our end-to-end global team unlocks new possibilities. Together we’re creating the bold and disruptive products, services, and businesses of tomorrow.

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