BidBerry CEO read on the LiveRamp relationship.
Published
Signal category
Presence & Recognition
Quote
“Our CEO's read on the LiveRamp relationship is the short version.”
— BidBerry team
Company
BidBerry
We broker the data, buy the media, and let the results speak for themselves.
- Industry
- Advertising Services
- Location
- Pescara, IT
- Company size
- 9 employees
BidBerry is a data broker and a performance media partner. On the data side, we supply highly profiled audience segments and raw data to brands, agencies and platforms that need precision at scale. It is the quality bar that put our inventory alongside LiveRamp, the largest data marketplace in the US. On the media side, we plan and run CPC, CPL and CPA campaigns across Google, Meta and programmatic environments, extending into Connected TV, where the Italian market still has far more headroom than most advertisers realise. The two sides feed each other. The segments we broker are the segments we buy against, and a campaign that underperforms tells us something about the data before it tells us anything about the creative. Few operators get to see both ends of that. Talk to us about audience data, multichannel performance, or your first CTV plan.
Founded 2019