Branding Science Group appointed An-hwa Lee as Senior Research Director.

Branding Science is a global pharmaceutical insight-led consultancy that navigates the brand building landscape across the development lifecycle, built upon a foundation of behavioural, marketing and data sciences. Our work harnesses commercially meaningful insight to create world class strategies for brands, portfolios and early-stage assets. We act with courage and conviction, challenging the status quo to elevate thinking and enable positive change for the patients that our clients serve.

Founded 2002