Brightside Marketing welcomed Amanda Gallimore as its new Account Coordinator with a background in operations, customer experience, program growth, and team leadership.

Brightside Marketing is a performance marketing agency for brands across the Health, Active Lifestyle and Outdoors (HALO) industry. We help health, wellness, fitness and active lifestyle brands grow through integrated paid media, creative, content, CRM, lead nurturing, conversion optimization and marketing automation. Our clients generate an average 8–9x return on ad spend because we look beyond impressions, clicks and leads. We build full-funnel growth strategies designed to attract the right audiences, convert more prospects and drive measurable revenue. As a HubSpot Solutions Provider, we connect marketing, sales and CRM infrastructure so leads receive the right follow-up, teams have greater visibility and fewer opportunities are lost between acquisition and conversion. We also use demographic, behavioral, intent and geospatial data to help multi-location brands determine where to invest, who to target and how to improve performance across individual markets. Brightside is not a vendor. We are a true extension of our clients’ teams, bringing together strategy, media, creative, technology and data to solve problems, uncover opportunities and grow the business. Based in Florida. Growing brands nationwide.