Catchpoint published a piece breaking down the framework for category creation, citing examples from Rackspace, SolarWinds, Nintendo, and a $2B+ tequila category.
Published
Signal category
Research & Knowledge
Quote
“I broke down the framework — with real examples from Rackspace, SolarWinds, Nintendo, and a $2B+ tequila category”
— Gerardo A Dada|Catchpoint team
Company
Catchpoint
The Internet Resilience Company
- Industry
- Software Development
- Location
- New York, US
- Company size
- 152 employees
Catchpoint is the Internet Resilience Company. The top online retailers, Global2000, CDNs, cloud service providers, and xSPs in the world rely on Catchpoint to increase their resilience by catching any issues in the internet stack before they impact your business. The Catchpoint platform offers synthetics, RUM, performance optimization, high fidelity data and flexible visualizations with advanced analytics. It leverages thousands of vantage points (including inside wireless networks, BGP, backbone, last mile, endpoint, enterprise, ISPs and more) to provide unparalleled observability into anything that impacts your customers, workforce, networks, website performance, applications, and APIs.
Founded 2008