Celtra published its latest Creative Insights report showing that CTV creatives built with multiple variants grew 95% year-over-year in H1 2026.
Published
Signal category
Research & Knowledge
Quote
“In our latest Creative Insights report, we found that CTV creatives built with multiple variants grew 95% year-over-year in H1 2026.”
— Celtra team
Company
Celtra
Creative Automation for Marketing
- Industry
- Software Development
- Location
- New York, US
- Company size
- 207 employees
Celtra is dedicated to revolutionizing advertising via impactful creatives that establish memorable connections with audiences and drive measurable results. That’s why our software solutions empower marketers, media platforms, and agencies to push the limits of digital advertising by elevating creative quality, speeding up production and delivery, and boosting performance. Among our clients are some of the best global brands, such as Spotify, adidas, Unilever, Hearst, and Kargo. Celtra practices a hybrid model with more than 180 employees across the U.S. and Europe with regional hubs in New York, London, and Ljubljana. For more information, visit celtra.com.
Founded 2006