CLOUD NINE created a multi-brand pop-up store concept using the Discovery process with J&J Global Fulfilment, launched in December 2025 in Soho, London, featuring The Beauty Crop, Tom’s Trunks, and Aym.

Cloud Nine maintains your hair’s unique strength with kindness. No other hairstyling tools adapt to your hair's specific needs to promote strength, glossiness and long-lasting health. From straighteners with 11 heat settings and pressure-reducing Revive Mode® to hairbrushes that minimise breakage, Cloud Nine puts your hair type, your style, and your needs first. Still independent, still based in Harrogate, and still a family business spanning three generations, Cloud Nine remains guided by the belief that the kinder we are to our hair, the stronger it becomes.