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Research & KnowledgeEvent: September 2, 2026

CMO Exchange reports that 83% of consumers who use AI to research a purchase end up changing their decision.

Published

Signal category

Research & Knowledge

Quote

Signal: 83% of consumers who use AI to research a purchase end up changing their decision.

CMO Exchange team

Company

CMO Exchange

Where marketing leaders exchange ideas, perspective, and support.

Industry
Professional Organizations
Company size
5 employees

The Modern Support System for CMOs For Marketing, Growth, & Brand Executives Connecting senior marketing leaders with peers, opportunity, and momentum when it matters most with a particular focus on mid-sized enterprise marketing leaders.

Founded 2025

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