Commence Studio employee Matthew McIver is speaking at Reno Startup Week 2026.

Commence Studio helps B2B/D2C brands sell better online. For over a decade, we've partnered with manufacturers, beauty companies, food and beverage brands and specialty coffee roasters to build unified commerce systems that close wholesale deals and grow direct-to-consumer revenue. One platform, one inventory, one customer record across wholesale, retail and DTC. The work usually spans brand, commerce and marketing because that's what our clients actually need. What we do: Shopify Plus and unified commerce. Wholesale portals, customer-specific catalogs, tiered pricing and a single backend that runs B2B and DTC side by side without the duct tape. Branding and identity. Positioning, visual systems and messaging built for companies selling to other companies. Marketing. Content, email, paid and SEO designed to feed your pipeline rather than pad your impressions. We're based in Reno-Tahoe USA and we've spent over a decade becoming great at this. The sweet spot is a mid-market brand running wholesale and DTC on separate systems that no longer talk to each other, ready to consolidate without losing what each channel does well. If you're scaling wholesale, launching B2B online or unifying commerce across channels, let's talk.