Comscore, Inc. expanded its AI Intelligence capabilities to quantify the impact of sponsored placements appearing alongside chat responses in ChatGPT.
Published
Signal category
Products & Services
Quote
“Comscore has expanded its AI Intelligence capabilities”
— Comscore, Inc. team
Company
- Industry
- Software Development
- Location
- Reston, US
- Company size
- 938 employees
Comscore (NASDAQ: SCOR) is a global, trusted partner for planning, transacting and evaluating media across platforms. With an unmatched data footprint that combines digital, linear TV and over-the-top viewership intelligence with advanced audience insights, Comscore empowers media buyers and sellers to quantify their multiscreen behavior and make meaningful business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit Comscore.com.
Founded 1999