CULT Collective is hosting a professional development workshop in Banff from October 21 to 23 to benefit from the knowledge and wisdom shared by brands.

CULT is a brand strategy firm. Most agencies help brands get noticed. CULT helps brands get chosen. We work with multi-location, experience dependant consumer brands whose unit economics depend on customers coming back. For 15 years, through The Gathering, North America's leading business and brand festival, we've studied the world's most adored consumer brands. We've learned what makes their customers obsessive: the attitudes that drive choice, the journey moments where loyalty is made or broken, and the experience investments that turn one-time visitors into advocates. The outcome is commercial: lower acquisition costs, higher lifetime value, and customers who do your marketing for you. We're not here to get more people to buy. We're here to get more people to buy in.