Data Dive Tools published a blog post detailing the FTC and 22 state AGs suing Amazon over its ad auction pricing and a soft reserve price floor.

Data Dive is the most comprehensive, powerful, all-in-one software solution for product research, market research, Amazon SEO, and advertising management for consumer brands and service providers selling on Amazon. The software is combined with trainings and education to maximize the success of the brands we serve.   With Data Dive users can aggregate massive amounts of keyword and competitor data into highly actionable reports in under 90 seconds, rather than hours. They can then use that data to make product development decisions, evaluate the strengths and weakness of their own listings or competitors’ listings, write listings that maximize rank potential, set up and launch pay-per-click marketing campaigns, and more.   Data Dive provides users a solution to manage a product from initial research and validation through launch, growth, and maintenance phases. The tool scales with the user and their teams to help them manage dozens or even hundreds of SKU throughout these critical selling phases.   At Data Dive we provide brands and service providers with the tools and knowledge to quickly identify and create opportunities to grow revenue and profits.

Founded 2021