Decision Analyst developed and supports an R-Language choice-modeling package called ChoiceModelR™, which analyzes conjoint, choice modeling, and MaxDiff experiments.
Public source
Publisher name
Public post
Decision Analyst Offers Free Choice-Modeling Software Decision Analyst’s software engineers have developed and support an R-Language choice-modeling package, called Choi…
Company
Decision Analyst
Strategic Marketing Research and Advanced Analytic Consulting
- Industry
- Market Research
- Location
- Arlington, US
- Company size
- 51–200 employees
About Decision Analyst
Decision Analyst is a global marketing research and analytical consulting agency, serving a number of Fortune 500 corporations, advertising agencies, and management consulting firms. Decision Analyst is a leader in advanced analytics, mathematical modeling, simulation, and optimization techniques. The firm melds qualitative investigations, strategic survey research, marketing science, and advanced analytics to solve the most complex marketing and business problems. New product development is a major focus, including ideation and brainstorming, concept development, concept testing, and new product sales forecasting. Headquartered in the Dallas-Fort Worth area, Decision Analyst serves clients across North America, Europe, Latin America, and Asia. The firm is wholly owned by its 150 employees. Decision Analyst helps its Clients... • Create winning marketing strategies. • Develop exciting new products. • Build powerful brands. • Improve product acceptance. • Increase advertising effectiveness. • Boost package design performance. • Strengthen promotional programs. • Optimize pricing strategies. • Enhance the customer shopping experience. • Optimize employee recruiting and retention.
See moreDiscover more
Similar signals
Similar public activity from other companies.
Products & Services
Displayr
Displayr built the US Diet Trends market research report with built-in chat to allow users to ask questions and get answers based on underlying analysis.
Products & Services
Rep Data
Rep Data introduced a new ReDem feature that allows users to compare survey responses before and after data cleaning.
Products & Services
PyMC Labs
PyMC Labs developed a new marketing model that shifts the mean of search channels' response by incorporating awareness spend into the equation for lower-funnel channels' effectiveness, replacing the sales equation with a new one.
Products & Services
Accelerant Research
Accelerant Research has a proprietary U.S. consumer panel called Agora USA, recruited by hand, managed in-house, continuously engaged, and featuring active fraud and bot screening.
Products & Services
Dynata