Digital Rewards Group Ltd introduced its Dining Proposition as a standalone white-label solution offering exclusive dining savings across UK restaurant brands.

Digital Rewards Group Ltd, is a collection of three brands. Kidspass, Popcorn Pass and Popcorn Pass Rewards. Kidspass has over 1m members accessing over 4000 offers across days out, dining, cinema and holidays. Kidspass is available to the general public and used in marketing campaigns to attract and retain large closed user groups. Popcorn Pass is a B2B entertainment app that allows its members to access cinema tickets with up to 40% off 7 days a week. members also have access to exclusive dining and days out offers. Being a closed user group, allows companies to use Popcorn Pass for marketing campaigns Popcorn Pass Rewards platform, this is an employee benefit platform which is funded by the employer giving all the employee’s access to offers across cinema, dining, days out, holidays, gift cards and shopping. The additional benefits of the platform allow the HR departments to reward staff members with gifts and non-cost recognition helping with staff retention and engagement.

Founded 2014